A super-effective, all-natural deodorant for everyone.

Let customers speak for us

from 69 reviews
Step aside Oprah - this is at the top of my favorites things list!

Long time buyer, first time reviewer. This product has changed the way I look at deodorant and my body. For starters, I sweat less than I ever have since switching to your natural balm rather than using aluminum filled anti-persperants. The feel, the texture, the smell. I love it and so does my partner :-)

Matt
Serota's Underarm Balm
Been a customer for years

Love the stuff. It's been a long-time staple in our house. Thank you for making such a great product!

Eva Nelson
Serota's Underarm Balm
Best

I think this is the best deodorant I have found. Using it is a gift to myself.

Yvonne
Serota's Underarm Balm
Best natural deoderant out there

Great product that can stand up to a hot, humid, NC summer. Wish I'd found this deodorant sooner!

Tova Boehm
Serota's Underarm Balm

The hype is real. I love the natural ingredients and a tiny bit goes a long way!

Joshua Mun
Serota's Underarm Balm

This purchase was a restock. It's perfect for me and it lasts forever.

Donald Merand
Serota's Underarm Balm
Actually works!

I’ve tried many all natural deodorants, but this one actually works and does no sweat off!

Ali Manning
Serota's Underarm Balm

This underarm balm has been working consistently and I am loving it. No underarm odor.

Nicole McKinney
Serota's Underarm Balm
The Balm Diddy

This product really works! Why can’t they make one in bath tub size?!?! I honestly don’t understand what kind of elfin forest magic goes into these tiny jars but this balm is the real deal. Bye bye every other underarm product ever made - Serota’s you win.

Nina
Serota's Underarm Balm
Best ever and no plastic!!!

This is the best deodorant ever. I look forward to putting it on. Sometimes I use only every other day. Super effective. Highly recommend

Michelle Strake
Serota's Underarm Balm
Stinky pits no longer

I sweat like my dad, which means a lot! But Serota's can handle it. I'm amazed at how effective it is at taking away the stink all day. And how it feels to put it on, a little tingle and a coolness. So fresh! Serotas4Eva

Jessica
Serota's Underarm Balm

My go to deodorant for the last 5 years. I love this stuff.

Megan Foster
Serota's Underarm Balm
Just the best

Been using this for years! The only stuff I use anymore. Also fyi reallllly works wonders for that newly postpartum stank…

Teigue Linch
Serota's Underarm Balm
Perfection

This stuff is the greatest. I have tried a few of the natural deodorants and this is the only one that feels and smells good all day. It is worth the price!

Keira Eddy
Serota's Underarm Balm
The only thing I put in my pits!

Since discovering Serota's underarm balm nothing else is allowed in my pits. It works great! I have had issues with stinky, sweaty pits. SAB has been the solution. ✌🏻

Edward
Serota's Underarm Balm
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Serota's Underarm Balm

Serota's Underarm Balm

$19.00 USD
$19.00 USD
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Super-effective.

Underarm Balm is effective and concentrated, succeeding where other all-natural deodorants fail. Others use fillers and carrier oils that make them less effective, but more profitable.  We've decided not to skimp - our batches are weighted towards higher concentrations of essential oils and deodorizers that make all the difference.

How to Apply

Delightfully-addictive.

Underarm Balm is a joy that grows over time.  Open up your jar of Balm, and you'll immediately be carried away by a smell akin to drinking mint juleps deep in a eucalyptus grove. All you'll need is a wee dab each day, and your jar will last 3 months.

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Serota-Made.

Lauren Serota, an Austinite, founded Underarm Balm after an exhaustive and unsuccessful search to find a natural deodorant alternative that stood up to Texas heat. Serota tried countless formulas and batches in her East Austin kitchen before she found the right balance.

The Story